I’ve never been to a festival before. What should I wear?

Think casual & stay comfortable.

Luckily this is Austin, so you can’t really go wrong with any of your wardrobe choices. An important thing to keep in mind is that even though it will be super hot outside, Texas is BIG on AC… so inside venues, the AC could be cranked way down and it’ll be chilly. We advise bringing a layer or two if you’re prone to being cold.

If you want to infuse your wardrobe with a little festival pride before heading to Austin, make sure to check out our ATX TV Festival Shop!